Wednesday, August 19, 2009

Forbes article on Programming Innovation

Dan Woods just published an interesting article on Forbes.com called “Programming Innovation”. He describes how Qosmos technology enables a new kind of market research for our partner GfK.

Market research is of course only one example of how Qosmos Network Intelligence can be used. I like Dan’s way of describing our toolkit as a catalyst for innovation across a wide range of applications: “Now, tens of thousands of companies potentially have access to a new form of information derived from the network”.

Based on my daily discussions with customers and prospects, I can confirm that the trend is real – I can’t wait to see tens of thousands of companies benefiting from Qosmos Network Intelligence ;-)

Jerome

Wednesday, July 22, 2009

COTS not enough for government cyber security

I just read this interesting article by Nextgov, confirming that relying only on commercial products can increase vulnerabilities to cyber attacks: http://www.nextgov.com/nextgov/ng_20090618_3505.php. This is in line with my recent discussions with governments who use Qosmos technology to enhance their cyber security beyond COTS capabilities. Not only could COTS products contain hidden code; they often lack capabilities required by government security specialists for detecting certain threat patterns and/or they lack the flexibility to customize according to special government security policies.

Jerome

Scoble

I came across an interesting post today: http://scobleizer.com/2009/05/29/kara-is-wrong-about-2010web/. Scoble’s point is there’s no “web3.0” but there are several key trends that are making the web different today.

Scoble:

The things that are happening are NOT just Twitter and search. Here, let me recount again what is making up the 2010 Web:

1. Real Time. Google caught the Wave of that trend today BIG TIME.

2. Mobile. Google, again, caught that wave big time Wednesday when it handed Android phones to everyone at its IO conference.

3. Decentralized. Does Microsoft or Twitter demonstrate that trend? Not really well.

4. Pre-made blocks. I call this “copy-and-paste” programming. Google nailed it with its Web Elements (I’ll add a few of those next week).

5. Social. Oh, have you noticed how much more social the web is? The next two days I’m hanging out on an aircraft carrier with a few people who do social media for the Navy.

6. Smart. Wolfram Alpha opened a lot of people’s eyes to what is possible in new smart displays of information.

7. Hybrid infrastructure. At the Twitter Conference this week lots of people were talking about how they were using both traditional servers along with cloud-based approaches from Amazon and Rackspace to store, study, and process the sizeable datasets that are coming through Twitter, Facebook, and friendfeed.

How is this relevant for Network Intelligence Technology?

  • Real Time: need to identify real-time data and metadata,
  • Decentralized: need to both manage infrastructure and maintain visibility and control over communication when you can’t “be there”
  • Pre-made blocks: this exactly what the Qosmos model - providing enabling technology to ISVs, SIs and developers. With ixEngine 5.0, we just announced broader protocol support and easier customization with the Protocol Plug-in API.
  • Smart: on the broadest level, Qosmos technology makes the network itself more intelligent and more of a “participant” in the information delivery process. In ixEngine 5.0, the Sessionizer organizes data flows in logical and flexible ways so that people can make more sense of the communication flying around the web.

It is nice to see that Qosmos not only captures the wave of the evolving web, but our technology is actually enabling this evolution!

Jerome

Monday, June 1, 2009

NI (Network Intelligence) – the next BI (Business Intelligence)?

If you have been involved in data processing, this probably sounds familiar to you. Remember the 1980’s when the guys from the financial department had to ask database managers to program specific SQL queries into the DB2 accounting systems, and how difficult it was to get the right information, and how long it took? The result was that you had to wait for reports, or wait for program changes etc.

Why was it so difficult?
1) Programs and reports where hard-coded, build for only ONE type of use. Any other request was just impossible.
2) There was no way to access and use a database from outside the IT organization.
3) The financial controller could not program in SQL and the database manager did not know finance.
And this is why Business Intelligence has been so successful: it enabled non-programmers to access the information they need and create the report they want in a minute when it took weeks or months before… if even possible.

Now, people involved in the network world face the exactly same problem. Take the product manager from a Telco; he needs to gather detailed subscriber information to efficiently manage the portfolio of services and estimate future demand. The network can provide this information at a very high level of granularity, but how can our product manager get this information? He will go to the network administrator and ask him for the info. And the network administrator will go search for the answer inside the network equipment logs … and he will probably spend more time than he thought, ending up with partial results, because:
1) logs are complicated to use for anything else than troubleshooting, and they are not easily readable
2) logs only provide a partial view of events
3) logs have different formats when they come from different systems
4) how do you manage the huge amount of information???

And just like business intelligence opened up the world of databases to finance people, the network intelligence technology provides an actionable access to the enormous amount of information transiting through networks or computed by the network
1) Network intelligence probes are passive; they do not impact the production equipment in the network and can be access independently, without risk
2) Network Intelligence probes are not built for a specific use, and thus provide a simple access to all the data of the network, whatever the need
3) Network intelligence probes do not use logs, they scan the traffic in real time, providing the same data structure whatever the diversity of network equipments brand and models, making consolidation easy.
3) Network Intelligence probes allow users to select only the information they need, making data easily actionable
4) Network Intelligence probes feed reporting tools and enables non-programmers to access information, without going through the technical department.

The result: easy and fast access to the valuable information provided by traffic analysis. In the same way that business software solutions (e.g. ERP, CRM) today provide business intelligence (BI) capabilities, network solutions will provide Network Intelligence (NI) capabilities very soon!

Jerome

Thursday, May 14, 2009

New Intelligence. A Smarter World

IBM’s Smarter Planet website “New Intelligence. Smarter thinking about how we collect, analyze and use information.” has the merit of placing network intelligence at the heart of a multitude of activities we would not automatically associate with developments in the cybersphere.

Instrumented. Interconnected. Intelligent
We would all agree that the information explosion has permanently changed the way we experience the world: everything – and everyone – is leaving digital tracks. For IBM this revolution implies three-fold change: moving from the "World Wide Web" to a "Web Wide World" means becoming instrumented, interconnected and intelligent. Instrumented , because "sensors” of all sorts are embedded everywhere and in all areas of activity: cars, appliances, cameras, roads, pipelines, medical instruments, livestock,etc.) and interconnected via internet. … But as IBM recognizes, in the information age being instrumented and interconnected isn’t enough. It's got to be intelligent.

“With computational power in things we wouldn't recognise as computers, any person, object, process, service, or organisation can become digitally aware, connected and smart.”
(IBM's ”A Smarter Planet” web site: http://asmarterplanet.com/)

It is not only computational power, however, that makes for an intelligent world. But what makes aninstrumented and interconnected world an intelligent one?

For IBM: “People, machines, processes… are increasingly connected to systems that process data, and benefit from advanced analytics capable of turning data into real insight, in real time.”

This is the criticalpoint where information can be either unweildy volumes of unmanageable and unusable data, or truly valuable information that is instantly available and ready to use.

IBM's initiativesto promote a Web Wide World that is instrumented, interconnected and intelligent, are exactly in phase with Qosmos' vision for Network Intelligence. Put most simply, it's what connects connectedness to uses, possibilities and needs. Asthe IBM website underlines: “it can be a daunting task for any enterprise to sift through massive amounts of data, extract information and transform it into actionable knowledge.”

In my next blog, I'll be looking some more into IBM's vision for a Smarter Planet, and how Qosmos network intelligence can contribute to it.

Visit the qosmos web site at: www.qosmos.com
IBM's ”A Smarter Planet” web site: http://asmarterplanet.com/

Jerome

Tuesday, April 28, 2009

The Convergence of Network Intelligence and Business Intelligence

Believe it or not, I am not the only one to blog on the topic of Network Intelligence (NI). Several analysts at Yankee Group have posted entries on this topic: see http://blogs.yankeegroup.com/category/network-intelligence. As a matter of fact, Yankee have been pioneering the concept of Network Intelligence in the telco space and I have had some good discussions with them. They just published an interesting report entitled “The Convergence of Network Intelligence and Business Intelligence”, with Jon Paisner as the main author, and co-authors David Vorhaus and Sheryl Kingstone. The document describes the similarities and synergies between Network Intelligence and Business Intelligence; I highly recommend it to all those interested in Network Intelligence technology as an enabler of smart pipe solutions. It also confirms the key role played by Network Intelligence-gathering technologies such as deep packet inspection and its various evolutions for protection, optimizing and monetizing network information.

Jerome

Friday, April 17, 2009

Breaking the high speed barrier

I have recently had several interesting discussions with solution vendors who are faced with the serious challenge of making their systems work at multi-Gbps line rates. To break this “high-speed barrier”, they can either 1) spend considerable time and resources redeveloping their products to work at higher speeds, or 2) optimize their solutions with the help of Network Intelligence.



The challenge is especially acute for vendors in the mobile data environment, where bandwidth is growing at an exponential rate. Vendors who sell (for example) mobile service quality monitoring need to continue offering the same level of functionality at speeds in excess of 1 Gbps. However, it is not as easy to do well at high speeds what they used to do well at lower speeds… Of course, some vendors may be tempted to reduce functionality in order to handle the increased bandwidth, but this is not an option : it is clearly not an acceptable solution for mobile operators and their clients.

So how can Network Intelligence accelerate existing mobile solutions?

As we all know, mobile data traffic is literally exploding, due to the combination of new iPhone-type handsets, new broadband infrastructure (3G, HSDPA, HSUPA) and attractive pricing schemes. At the same time, video streaming, P2P, and social networking applications consume a large percentage of this traffic, pushing bandwidth at the core of mobile networks to multi-Gbps. This creates a need to generate useful data at workable bandwidths, and only retain essential information (e.g. IP metadata or IPDRs) for lower priority services (P2P, etc.).

Example 1: TroubleShooting

In order for customer service to respond to customer complaints, mobile operators often need to check service quality for certain subscribers. In this case, a Qosmos probe can filter selected IMSIs and forward only relevant traffic to an existing troubleshooting solution, at manageable speeds. No change is necessary to the existing solution.

Example 2: Subscriber Knowledge

Mobile operators carry massive amounts of data traffic from services outside their walled-gardens. This traffic can represent more than 90% of total traffic (see this Webcast for a concrete example). To optimize networks and service offerings, MNOs require better network intelligence to answer questions like: what mobile devices are being used (PC/handheld)? Which applications drive data growth? What are user the behavior patterns? All these questions can be answered with Qosmos Network Intelligence technology.

Example 3: Lawful Intercept

Beyond mobile solutions, similar challenges exist in the area of Lawful Intercept, where many intercept probes have not been designed to handle very high bandwidth. Here again, Network Intelligence technology saves the day by processing the high-bandwidth raw traffic and carrying out optimized dispatching of information to an existing lawful intercept system that can continue to process efficiently.

In summary, Network Intelligence technology can be used to enable existing solutions to continue performing efficiently even at very high speeds! Even though total bandwidth exceeds several Gbps, the traffic selected for forwarding can be handled easily by existing applications. The benefit for solution vendors: by adding a layer of Network Intelligence, they can avoid costly development and continue to sell existing solutions even as bandwidth grows exponentially!

I should also point out that our approach is different from “load balancing” provided by some suppliers, since Network Intelligence implements smart traffic filtering based on deeply embedded criteria (e.g. IMSI, MIME type, email sender, etc.), and can generate CDRs even for discarded traffic.

Jerome
 
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